Frog Skateboard Decks & Apparel
Frog Skateboards was established in 2016 in New York City by Jesse Alba and Chris Milic, emerging from the city's DIY skateboarding scene with a distinctive hand-drawn aesthetic. The brand gained recognition through their cartoonish graphics and unconventional approach to skateboard design.
Their video releases, including "The Frog Video" (2018), showcase a raw filming style that emphasizes street skating authenticity over polished production. Team riders have included Pat Gallaher and Chris Milic himself. Frog's approach reflects New York's independent skateboarding culture and the growing influence of DIY aesthetics in skateboard graphics.